Is it Worthwhile to Invest in Omega?

Posted by : / On : 06-Aug-2020 / In : Swiss Watch Hunter

Omega is a brand which needs no introduction. You have seen James Bond wear it and even witnessed its journey to the moon. This watch brand holds a remarkable history which plays a huge role in the current reputation of Omega. Ever since its establishment in the 19th century, Omega has enjoyed its fair share of success. More so, because of its successful venture in space travel, creating quite a buzz, for all the right reasons. However, despite the humongous success, is it worthwhile to invest in Omega?

More than fashion

It is safe to say that now watches are bought for reasons other than fashion. It has surpassed the utility and chic factor, they are now great assets to people. Other than telling you the time and signifying your wealth status, they are a great investment now. However, the main factor to consider while investing in any watch brand is its appreciation.

Factors for appreciation

A lot of factors depend on the appreciation of a watch, and an Omega watch is no different. For instance, the model which Daniel Craig wore in Casino Royale (2013) will naturally have more value than some other Omega model. Similarly, the brand name like Omega and the exclusiveness of the watch also plays a great role.

The ‘Omega’ brand

Omega has applied tremendous marketing strategies in making the brand what it is today. It wisely allured the customers by roping in renowned personalities like Elvis Presley and George Clooney to wear their watches. Most importantly, the appearance in James Bond films made Omega watches even more desirable. In the 2014 Sochi Olympics, it was the official timekeeper. While some luxury brands depend on their reputation for garnering sales, Omega chose smart advertising to achieve the same.

Omega Speedmaster Professional

Omega created history by making a watch which successfully journeyed to the moon on the wrist of astronaut Buzz Aldrin. Not only that, but it was also one of the most momentous watches of the 20th century. After its venture into space, it was given the label of ‘The Moonwatch’ making it quite the quintessential Chronograph. Thus, the Speedmaster Professional Calibre .321 model became the most desirable one from Omega.

Investment Worthy

While having an Omega watch is nothing short of luxurious, you need to be careful where you’re buying it from. For instance, the one bought from a retailer won’t have a great resale value as compared to the one bought from a vintage source i.e. pre-owned. In other words, the pre-owned watches value is likely to appreciate in contrast to new ones from a retail store which will depreciate. The return value of Omega watches remain intact years after years. However, the sheer joy of having an Omega watch will mostly come from wearing it rather than the possible profit you might earn sooner or later.

If you own an Omega watch and want to know its value or want to buy a second hand Omega, you can connect with us via our email id ( or WhatsApp number (+91 90222 92222). We will be more than happy to assist you.